A gauntlet has been thrown in the battle for market share in New Jersey as 888Poker’s All American Poker Network (AAPN) is offering a whopping 80% rakeback.
The promotion will run until May and players within New Jersey have between January 15-31, 2014 to qualify. In order to receive the 80% rakeback for more than three months, a player must wager $500 on the cash tables during one day of play during the qualifying period. A combination of days will not be accepted as the $500 minimum must be reached in any one of the 17 days from now until the end of the month.
AAPN currently trails both Party Borgata and WSOP.com in the Garden State. As of this writing, a seven-day average of 260 players are looking at hole cards at the Party Borgata cash tables. PokerScout reports that 170 players can be found at WSOP-NJ during the same seven-day period, while AAPN comes in third with only 100 cash players.
Apparently, AAPN is aiming for a larger piece of the market share by offering a rakeback deal that is practically unheard of in the online poker industry. The rakeback deals offered via the player loyalty programs at WSOP.com and Party Borgata are nowhere near 80%, so those poker rooms may have to up the ante in order to remain competitive.
AAPN’s rakeback promo was announced via a press release as well as emails sent to New Jersey players. Those who qualify and participate will receive emails every Sunday that provide a link necessary to claim that massive rakeback on a weekly basis.
There are other valuable promotions offered by AAPN such as a 100% up to $500 deposit bonus for first-time depositors. Also, AAPN runs freeroll tournaments every hour that pay out a combined total of $50,000 every week. To coincide with the NFL football playoffs, 888’s Super Tailgate promo kicked off last Sunday that runs until early February and offers numerous prizes through several tournaments.
Online poker in New Jersey for real-money is only six weeks old, but that is long enough for AAPN to roll out a marketing strategy that is almost certain to siphon some players from the other poker rooms operating in the state. And it may prompt some New Jersey residents who have yet to make any wagers online to make their first deposits.